Google Shopping CTR Increase - What Happens in the Background?

This article describes what happens in the background when you use this service to improve your CTR with Google Shopping.

  1. We open Google.com/shopping in incognito mode, in an actual browser.
  2. We use an ad blocker so we never click on ads. So, ads might still be loaded as Google started fighting ad blockers recently.
  3. We search for one of the keywords you defined in the campaign.
  4. We accept cookies if asked.
  5. We scroll randomly on the page. Or we scroll the infinite scroll until it stops loading.
  6. We look for the exact URL that you provided anywhere on the search results page. If this is not found, we will extract the (sub)domain from the URL and look for that one.
  7. We click the link containing your domain name. This is the link with the name of your shop, right underneath the price. 
  8. If not found, we move to the next page and repeat steps #5-7 until found or until we reach the 4th page of the results.
  9. The moment the link is found, the system clicks on it. This is the entry page. On this entry page, we will identify several links randomly that we'll browse next.
  10. On all the pages we browse, we scroll randomly and spend a random amount of time. We also browse a random amount of pages +/-1 on the amount you've set, so it's never the same value.
  11. The amount of time we spend is also random and always greater than what you configured.

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